• 92% of consumers rely on referrals from people they know above all else (​source: ​TapInfluence)
  • The average media value earned by brands who implement​ed​ influencer marketing is $6.85 for every $1 spent. (​source: ​Burst Media/RhythmOne)
  • 81% of U.S. online consumers trust information and advice from blogs (​source: ​BlogHer)
  • 61% of U.S. online consumers made a purchase based on blog recommendations. (​source: ​BlogHer)

As the power and reach of traditional marketing continues to shift, study after study proves that consumers respond very well to influencer marketing.

Founded in 2007, Philly Social Media Moms began as a place for the pioneers of blogging to gather, learn, support​,​ and encourage each other. It quickly grew into much more. Today, we have a robust network of women influencers from every niche. We work with brands from across the U.S. and beyond, bringing their messaging, products​,​ and experiences to our loyal readers and followers. Together we push each other forward through the ever-changing world of blogging with passion and enthusiasm​,​ and we can’t wait to see what​’s next!
Not long ago, the statement, “I’m a blogger” caused curious looks and the occasional eye roll. However, ​now 81% of U.S. online consumers trust information and advice from blogs and 37% watch online videos about someone’s experience with products they’re considering​. Blogging is no longer a curiosity. It​ is an industry.