Philly Social Media Moms | providing community, support and education for Philadelphia mom bloggers Thu, 07 Sep 2017 17:56:00 +0000 en-US hourly 1 Touring the Philadelphia Magazine Design Home with Xfinity Tue, 09 May 2017 17:14:01 +0000 This post is sponsored by Comcast, who hosted Philly Social Media Moms at the Philadelphia Magazine 2017 Design Home last week.

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Last week over 20 Philadelphia Social Media Moms gathered at the Philadelphia Magazine design home in Wynnewood, Pennsylvania. We were treated to a tour of the gorgeous house and lunch afterward. As we toured the house in awe, we learned all about the latest Xfinity technology. I went home feeling very grateful to Comcast Xfinity, realizing they make my life so much easier. I was aware of all the features my family already uses but also learned some new tricks to pass on to the rest of my household.

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We have had Comcast TV for as long as I can remember. Xfinity X1 has really changed the way my family experiences TV. The Entertainment Operating System gives all its customers a very interactive experience. With the voice remote, it is possible to search for networks, shows and movies or recorded programs in seconds. It really is a time saver and I have to admit it’s fun to talk to your TV!

We learned about the integrated TV apps and I was pretty proud to bring this information back to my husband and teenagers. The sports app allows them to watch their favorite team but also check on other teams’ scores or schedules. Yes, for once mom knew something about sports that the boys in the house didn’t.

X1 sports app 5.4

The other information I impressed my teenagers with was that they could pull up their social media accounts on the big screen. How about bringing up your Instagram photos for everyone to see? This would be perfect for a sports team party or graduation party. It beats having to make another slide show. I really became the cool mom when I suggested these things to them.

Other popular TV apps allow users to check weather, play favorite music or see the entire Netflix catalogue. With Xfinity apps, parents can monitor what shows their children watch or set up Kids Zone, which is a safe and secure place where younger children can explore their favorite TV content.

Next, we were brought up to date on Xfinity Home. This is Comcast’s home security system which offers 24/7 professional security monitoring. It can be controlled remotely from an app on your phone. This allows customers to go on vacation and have peace of mind with live video monitoring and control of the system from almost anywhere.

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Rules can be set up on the security system that works personally for any family. Lights can be turned on or off at certain times or a cooling system can be turned on right before returning home. Customers can receive notifications to let them know if a door was opened or you can monitor if your teenagers visitors if you are not home. The possibilities with this system are endless.

It seems like everything and anything are possible with the Xfinity Apps. I knew I could live stream TV on any of my devices or check my emails from the car or grocery store. But I really can do so much more. From paying my bill to trouble shooting my devices, Xfinity really knows how to simplify my life.

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Just when I thought I had all the technology my family needs, I found out that Xfinity released a new personalized wifi service called Xfi this week. It allows users to manage their home network easily with a digital dashboard. Control over your home technology couldn’t get any easier!

While I love all the features I have in my home, there is now also Xfinity Mobile. It is a new wireless service coming soon which combines America’s largest, most reliable 4G LTE network with Comcast’s 16 million WiFi hotspots. In our increasingly data driven world, customers will have access to the best networks with a product designed to save them money.

For more details on all this awesome technology, check out the Comcast Xfinity website. PSMM has partnered with Xfinity for an exciting giveaway. You can win an Amazon Tap. This device is compatible with all Xfinity has in the home. We can’t wait to see what Comcast Xfinity has in store for the future!

Amazon Tap Giveaway

a Rafflecopter giveaway

Post written by PSMM member Lisa Grant, also known as Jersey Girls Cooks.

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#LivePrepared Twitter Party June 23 at 8pm ET Mon, 20 Jun 2016 00:09:11 +0000 Preparing for emergencies is something many families think about doing, however that is often as far as they get. Having a family emergency plan as well as emergency supplies on hand just in case is a smart thing to do and recommended by The Red Cross, FEMS, and Homeland Security. We are teaming up with Live Prepared to talk emergency preparedness and to show you just how easy it is to make sure your family is prepared.

To help you live prepared and have the peace of mind that comes with being ready should an emergency arise, we invite you to join Philly Social Media Moms, Jo-Lynne Shane, and See Mom Click at the #LivePrepared Twitter party on Thursday, June 23, at 8pm ET. It’s going to be both educational AND fun!

We will be giving away $625 in prizes for 10 winners!

  • FIVE GIFT CARD WINNERS: Each will win a gift card during the party! 1-$25, 2-$50, 1-$100, and 1-$150 (plus each of these winners will also be sent 4 food pouches!)
  • FIVE FOOD POUCH WINNERS: Each will win 4 food pouches! These winners will be pulled at the end of the party from the RSVP list, so please RSVP to be eligible to win!

Follow your hosts and sponsor:

CLICK THIS LINK to RSVP! We hope to see you there!

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What’s New with Comcast Xfinity? Thu, 19 May 2016 20:01:08 +0000 Over the last week, Philly Social Media Moms partnered with Xfinity for two events, one in PA and one in NJ, to explore all that Comcast Xfinity has to offer and to take a closer look at Xfinity Apps, Xfinity Home, and X1.

Over 30 influencers attended and all were impressed with the information that was shared — the functionality, tech, and Xfinity’s pledge to improve customer service.

I was impressed with how Xfinity took a straightforward approach to the steps they are taking to improve.

Xfinity, also known as Comcast, was started in Philly in the early 60s by Ralph Roberts. It has since grown into a country-wide powerhouse. The company has stayed with its roots and continues to invest in the Philadelphia Area, including their newest building and the expansion of their global headquarters, which is projected to open in 2017.

The state-of-the-art Comcast Innovation and Technology Center will be one of the largest buildings in the country and an impressive fixture in Center City. Lovethat!

Xfinity knows it has a bad reputation for customer service and is working very hard to change that. They are bringing some of their outsourcing back in-house — both in the customer service area and the tech area. Xfinity knows what it wants and now builds tech to its own vision and standards — no more back and forth with outside contractors.

They are also streamlining customer service procedures in creative ways. Gone are the days of “someone will be there in the AM…” and you sat and waited and waited.  Now you can see the estimated time of arrival down to a 15 minute window, so if you want to run to the store, you can. AND you can see a photo of who will be coming to your house so you can feel secure opening the door when they arrive and can track their progress.

Xfinity stores are popping up all over and are staffed with excited and knowledgeable teams eager to show you what you can get from their service.

Xfinity Store

To make things even more interesting and fun, they provided a nice giveaway for us! (See below!)

My Top 5 Takeaways:

1. The KidsZone – Not only can you set parameters around what your kids have access to and watch, you can even queue up the shows so they run one right into the other on demand!  Xfinity’s “common sense media” easily helps me determine what is appropriate for my kids via their rating system. Plus, you have the ability to set it up so kids can independently surf on their own and never come across content that is inappropriate.

Kids Zone

2. X1 will change how you experience TV with thousands of choices, a voice controller, and a cable box that is smaller than my wallet. Pretty cool!

3. Xfinity Home is ah-mazing! Using the available components, or your own that are compatible, you can detect water in your basement, watch your dog via live video monitoring while you are at work, know if your liquor cabinet opens (teen life will never be the same with today’s tech, lol!), and my favorite — control your heat & air from your bed. No more going downstairs in the middle of the night! You can set “rules” like “turn this on at 10 AM” or “notify me and my husband if the front door doesn’t open between 3:15 and 3:30” when a child is due to arrive home from school — 24/7 professional security monitoring that you can arm and disarm remotely, or even assign temporary codes. There are so many options to consider that can make your life easier!

4. Xfinity Mobile Apps allows you to enjoy TV on the go, share with your college student kid, and send and receive live streams. You can even send your kid’shockey game right to their grandparents’ TV — the biggest screen in their house. How cool is that!

5. Xfinity truly wants to improve the perception of their customer service. If the excitement, knowledge, and professionalism of the employees I encountered at the two locations I visited is a sample of that plan, they will succeed!

Take a look and see if Xfinity is right for you! They now have bright & spacious stores in this area with many more in the works.

  • Exton
  • Havertown
  • Willow Grove

New Jersey

  • May’s Landing
  • Mercer Mall
  • Lawrenceville
  • Tom’s River Union
  • Rio Grande


  • Wilmington

Stop in and experience a demo or two and find out what specials they may have for you.

xfinity giveaway

For some fun, one lucky reader will win a Nest Learning Thermostat, which will save you both time and money, plus it is compatible with Xfinity Home! Good Luck!

a Rafflecopter giveaway

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Philly Social Media Moms Pay It Forward Mon, 09 Nov 2015 15:24:18 +0000 Last week a number of our PSMM ladies took some time out of their busy weekends to pay it forward!


PSMM joined forces with JJ Cole Collections and walked for the JDRF “One” Walk in support of Juvenile Diabetes as #Teambundleme. JJ Cole donated $1000 on their behalf along with one of their iconic bundlemes plus a signature bundleme hat for every baby walking in our group!


While the mommas sweated up and down the hills of scenic Tyler Park in Bucks County, Pennsylvania, their babies were warm, cozy, and stylish in their JJ Cole bundlemes! The bundlemes is such a help to moms. It’s easy to use and really takes care of our kiddos by keeping them warm and comfortable, plus it’s stylish too!!


Many walkers commented about our babies and asked about the bundlemes, especially the urban bundleme, which, in addition to keeping your little one warm, also keeps them dry in the event of snow or rain.

It was a wonderful day filled with fun family moments and great camaraderie between the walkers, the companies who came out to support a worthy cause, and happy, comfortable babies… thanks to their bundlemes!

moms at JRDF walk

team bundme

Brands that find unique ways to give back are the brands we love to be involved with as bloggers.

Visit the participating blogs below:

Thanks JJ Cole for supporting DRF and our babies!

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How to Run an Email Marketing Reactivation Campaign Sat, 12 Sep 2015 16:35:50 +0000 I’m excited to be attending and speaking at the Build Your Influence Summit later this month, and today I’m teaming up with the BYI Summit and AWeber to bring you this post on how to run an email marketing reactivation campaign.


AWeber has been helping businesses grow with email since 1998, and with over 99% deliverability, gets your messages where they need to be: in the inbox. Not only is AWeber a sponsor of the BYI Summit, but they have graciously hosted our past three PSMM workshops, and they also service the PSMM email list.

Email marketing is crucial to growing your audience and converting readers into loyal followers and customers, but to keep your email audience healthy and engaged, it is important to run regular reactivation campaigns. In fact, AWeber recommends running a reactivation campaign every 3-6 months to keep your email community healthy.

What is an Email Reactivation Campaign?

A reactivation campaign basically reminds your subscribers why they connected with you initially, segments out those who are inactive, targets those who are engaged, and shows you who to let go.

How to Run a Reactivation Campaign

1) Run a search for those who haven’t opened one of your emails in the last few months (3-6, depending on how often you send emails.)

2) Start sending a series of reactivation emails. (Typically there would be a series of 3 emails.)

TIP: You want your recipients to understand that these emails are time sensitive and that there is an action that needs to be taken.

3) The first email might introduce a limited time offer or inquire about whether or not the recipient wants to continue receiving emails.

4) A few days later, send a followup email ONLY to those who did not open the previous message. Reintroduce the offer, and make sure the subject line is clear.

5) Finally, send a third message to those who didn’t open the 2nd message. At the end, you have a segment of subscribers who are not opening your messages. These have a HUGE impact on your deliverability ratings. If left in your email audience, your emails will end up getting filtered as spam. It’s time to say good-bye. Delete these emails. Those people aren’t reading your emails, and it only hurts you to keep them in your audience. It’s important to consistently clean out those who are no longer active.

This process, done regularly, is an important part of keeping your email community healthy and engaged.


If you’re a blogger, join us at the Build Your Influence Summit at the Aquatopia Resort the weekend of September 26-27. Use the code #PSMMWORKSHOP for 50% off.

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PSMM Workshops are BACK! Fri, 04 Sep 2015 20:16:34 +0000 The PSMM Workshops took a bit of a break, but we are thrilled to announce that they are back! We are so grateful to AWeber for hosting our last few meetings in their gorgeous headquarters in Chalfont, PA.

On June 27th, Jo-Lynne Shane, Stephanie Anderson, and Valerie Deneen led a discussion on growing our Facebook and Instagram followings. Then we heard from AWeber’s own Elysa Zeitz on using email marketing to enhance and grow our businesses.

After the sessions were over, we took a tour of the facility, and many of us even enjoyed playing on the slides in their lobby… if you can picture that!


On August 8th, Stephanie Glover brought us a session on blog photography. After a break where we were able to mix and mingle and grab a cup of coffee, we reconvened for a short session from Elysa Zeitz on techniques for growing a more engaged email list. Finally, we enjoyed a panel discussion on Brand/Blogger Relations with Jo-Lynne ShaneAmiyrah Martin, and Kelly Whalen.


We are super excited to return to AWeber on September 12th for a 2-part workshop on Legal Issues for Bloggers + Negotiation and Pricing with Danielle Liss and Jamie Lieberman of Businessese.

The business world has a language all of its own. Businessese, if you will. Entity creation and funding. Lawyers. Contracts. Day-to-day boring office stuff that makes the business you are passionate about feel like work. Businessese is here to help. From creation of entity to legal forms to business services, they can help you run your back office so you can concentrate on the area of your business you are most passionate about.

Join us on September 12th from 9am – 1pm. Mix and mingle with influential women in the Philadelphia area, and learn helpful tips for growing your blog or small business.


Hope to see you there!

Sign up for our monthly newsletter to receive notifications about future workshops and other PSMM happenings!

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